Hello
I am passionate about creatively connecting insights and technology to drive exceptional business results. With more than 20 years in the CPG industry across Category, Shopper Insights, and Sales I can offer a unique perspective and depth of experience including North America department head of a $6B business and team of over 50 shopper and category professionals. I have a proven track record in developing high-performing teams and leading through uncertainty while delivering against business priorities and building trusted customer relationships. My experience working with Fortune 500 companies includes VP of an enterprise Shopper Insights and Category Development organization, Walmart Team Category Director (Commercial and Advisor), Sales Team Lead for Walmart, Walgreens, CVS, and regional grocery (NE) - all built on a strong foundation of strategic Category Management and Insights.
My Story
Amy “AJ” Joyce is a highly recognized and respected professional within the consumer-packaged goods industry. She has a diverse span of experiences across Category Management, Insights, Sales, and leading large cross-functional teams. She has been a valued leader within blue-chip companies including Reckitt Benckiser, GSK, Pfizer, Bayer Consumer Healthcare, and Nielsen.
AJ is a visionary leader who is well-versed in establishing best-practices in the CPG industry. She has been a frequent featured speaker at the CMA/SIMA Conference and was recognized in 2020 as a Top Woman in Health, Wellness, and Beauty by Drug Store News (DSN) for Business Excellence. Amy is also a certified Performance Coach (CfPAC) and received a executive certification in Management Consulting from Harvard University.
With a history of building high-performing teams, AJ is well-versed in developing clear business strategies with pathways to excellence in execution. Her unique blend of strategic thinking, operational expertise, and a successful history as a people leader make her an invaluable asset and a catalyst for success.
Contact
I'm always looking for new and exciting opportunities. Let's connect.
847-909-3759